Rhapsody learns to love the iPod

And so the expensive sound of businesses arriving at the logical conclusion continues to echo, with Rhapsody announcing plans to open an MP3-only store in order to stop flogging to only a tiny share of the online music marketplace:

"We're no longer competing with the iPod. We're embracing it," said VP Neil Smith.

The independent observer might wonder why it's taken them so long to reach this point, and, given their late entry to the market, why they think they can command a price premium over Amazon's MP3 downloads. (Rhapsody are selling for 99c).

As is usual, this is all theoretical when viewed from the UK, as it's a US only business.