tag:blogger.com,1999:blog-1930103.post2523819529416730477..comments2024-03-28T08:08:05.102+00:00Comments on No Rock And Roll Fun: Chill words for the music industrySimon Hayes Budgenhttp://www.blogger.com/profile/07084524317888577404noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-1930103.post-49391557763809536442007-11-01T15:52:00.000+00:002007-11-01T15:52:00.000+00:00There's something a bit sad about the line "Our bi...There's something a bit sad about the line "Our biggest competitor has been tamed - slightly". Rather than aspiring to be better, they seem to be celebrating the competition being held back. It's a bit like going on a victory lap after a race in which the only other runner died halfway around.<BR/><BR/>You're right about the BBC's way with talent. Like their music policy, I think their strength is in spotting the good up-and-coming presenters and giving them the freedom they need, rather than handing them a stack of 'reads' and demanding that the link at 9:15 lasts 45 seconds and appeals specifically to the male 25-30 audience. Sure, they have a bad habit of hiring big names too, but that doesn't always work out (look at the reviews Davina McCall got when she stood in on Radio 2 recently). I think Annie Mac is a great example of what they do best. She joined as a broadcast assistant, was given a Thursday-evening slot to try her hand at presenting, did a fine job of it and now presents the coveted Friday-night slot.<BR/><BR/>By the way, did you see last week's story in which the heads of commercial radio wrote to Ofcom, asking to be let off that pesky 'being local' requirement? They suggested that their smaller local stations should only need to broadcast locally for three hours a day, with the remaining 21 hours filled with syndicated programming across the country.<BR/><BR/>Next week they plan to buy the nation's network of libraries, then complain that lending books isn't profitable and ask the government if they could maybe just have a couple of shelves of books and turn the rest of the buildings into wine bars and crack dens.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-1930103.post-72761895926898216612007-10-31T10:50:00.000+00:002007-10-31T10:50:00.000+00:00They could always play more ads. Or even "innovate...They could always play more ads. Or even "innovate", by getting sponsors to make sponsored songs to promote their brand. Wasn't there a dance mix of a Coca-Cola jingle in the 90s which hit the charts?<BR/><BR/>We could see lager/mobile phone companies assembling groups of session musicians, letting the stylists loose on them and getting them to record "indie rock" songs whose titles/choruses incidentally reiterate the brand jingles.Unknownhttps://www.blogger.com/profile/04504908587114395374noreply@blogger.com