Wednesday, September 13, 2006

You are what you flog

Charlotte Church has proved her value to Pepsi, shoehorning a claim to be surviving on their popular Walkers product line, like what she's paid to advertise:

“I was so busy last week — there was a chicken Caesar salad waiting for me but when I got the chance to eat I just filled up with crisps.”

Hey, Walkers aren't directly promoting the idea that crisps are a nutritious meal solution for a busy girl on the go. That would be wrong.


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