Monday, May 23, 2005

YEASTY

The worst thing about Charlotte Church completing her album is that we're now going to have to endure her promoting the bloody thing; it's clear the label aren't entirely sure the rock-angel isn't going to be a guaranteed winner and so the promo-tour is going to be about managing expectations downwards. So, for example, Charlotte's key message is that the album is "like Marmite" - in other words, you'll either love it or hate it. On the other hand, the album is also like Marmite in the sense that it's thick, gloopy, hard to stomach too much at one sitting and you'll really need something to drink after having some. And when you see Marmite, you instantly wonder what it'd be like having it spread.