Tuesday, May 10, 2011

Andre dumps his Costa chums

Last year, Costa coffee spent a lot of money getting Peter Andre to promote its coffee, complete with the clause:

"3am online, under all circumstances, must accompany the photographs of Peter Andre with positive text/captions/headings"
That's CAN Associates, making sure that everyone gets value for money. That Peter Andre is promoting the brand shouldn't be used to mock the brand.

So, Peter Andre really likes Costa Coffee, right?

Actually, no: he's opening up his own coffee shop.

So newspapers can't print anything negative about Andre promoting Costa, but he's fine to nip off and open up his own competition, implying he believes that even he can do better. Isn't PR wonderful?

I wonder if Costa can get a refund?


Anonymous said...

The intro-intro paragraph/sentence (bold-not bold) in that article is amusing. It's in the highly non-journalistic inclusion of the "he", I think. Would have been even funnier if the third paragraph was switched with the second so it read "Peter Andre is opening his own coffee shop and he hopes it will be so successful he will eventually have his own chain. Peter Andre is opening his own coffee shop. He said: 'I'm opening a coffee shop...'"

viviene joeli said...

Thank you, your article is very good

viagra asli
jual viagra
toko viagra
toko viagra asli
jual viagra asli
viagra jakarta
viagra asli jakarta
toko viagra jakarta
jual viagra jakarta
agen viagra jakarta
agen viagra
cialis asli
cialis jakarta
cialis asli jakarta
titan gel asli
titan gel jakarta
titan gel asli jakarta
viagra cod jakarta
obat viagra jakarta
obat viagra asli
viagra usa
viagra original
obat viagra
obat kuat viagra
jual cialis
toko cialis
obat cialis
obat cialis asli
obat kuat cialis
obat cialis jakarta
toko cialis jakarta
jual cialis jakarta
agen cialis jakarta
toko titan gel
jual titan gel
vitamale asli
permen soloco asli
maxman asli
hammer of thor
vimax asli
titan gel
hammer of thor asli
hammer of thor asli jakarta

Post a comment

As a general rule, posts will only be deleted if they reek of spam.