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Planet Rock on the block
Planet Rock - which I think is the only surviving original DAB commercial channel - is up for sale, although owner Malcolm Bluemel might want to stress a little less how he's burned through three million quid propping the station up.
Currently Planet Rock has a million listeners - which is good news - but each one of those represents a 33p loss. It doesn't sound like it would be impossible to shift that towards a break-even point; the question is if anyone would care as passionately as Bluemel did to try.
1 comment:
Having DAB bandwidth that didn't give them the sound quality of MW 'golden oldies' channel would surely help.
Though I guess too expensive as well.
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