Wednesday, July 28, 2004

MMMNICE WORK: You have to take your hat off to Hanson. The one who used to look like a girl now looks like a disappointed spinster, it's true:

But they have a smart strategy - musically and vocally moving away from Mmmbop, while flogging the song to the chewing gum people to underwrite their new, less popular sound. It'll blow back on them, of course: if you're trying to make a break with the past, you don't want it to be stuck to the underside of every training shoe from here to Tuscon.

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