What happens to former NME editors?
Conor McNicholas, he of the double Andrew WK cover era, is doing this sort of thing:
Businesses need to "get radical" and change the structure of their business if they are to succeed in the new networked world, according to Conor McNicholas, the chief executive at AllTogetherNow.One day you're telling people that Party Hard is the greatest thing ever; the next you're punting a minor change in the comms strategy at a big bank as the revolution of our lifetimes. That's life right there, isn't it?
McNicholas used the example of Barclays setting up an editorial board to bring together the different communications departments. He worked with Barclays at his previous employer Redwood.
Barclays put a router at the centre of the business with a representative from each department that met weekly to sign off joint actions.
He said: "At the heart of the editorial board is the concept of a shared culture. It creates a neutral space that allows those involved to bring opportunities or projects to the group and work on them together, no more meeting on your turf or mine."
McNicholas encouraged delegates to embrace the new networked world and "start kicking the shins" of the way things have always been done.
CORRECTION: This post would have worked a lot better if Conor McNicholas had been editing the NME at the time of the Andrew WK cover; actually it was Ben Knowles. And to be totally fair, he did put Fucked Up on the cover.