FOX EXEC MAKES MISTAKE, SPEAKS UNPALATABLE TRUTH: Last week we had Sony admitting, kinda, that it had really dropped the hairies with its avoidance of mp3 players; today, it's the turn of Fox Movies to suddenly admit there's been some crappiness going on. It's not the first time you'll hear someone criticising the music used on movies, but it's surely the first time President of Fox Music has criticised his colleagues in 20th Century Fox (and elsewhere) for 'crow-barring' songs onto soundtracks purely to flog the albums. Robert Kraft was speaking at MIDEM:
"After the success of 'Titanic,' soundtrack albums were made for every film, and songs were crow-barred into films. Soundtracks were bogus. Songs are often just marketing vehicles, and the music gets forgotten. The music must serve the film."
It might have taken him eight years to notice, but at least he's noticed. You think he might have spotted the trend before, perhaps by looking at his company's own website, which offers the crowbarred clutter of the likes of the Daredevil album (mmm, Hobbastank, Moby and Rob Zombie) and the "soundtrack" to The Simple Life 2, which we're sure didn't need any extra forcing to include Atomic Kitten and Kylie Minogue into the mix.
Wednesday, January 26, 2005
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