CALLING IN THE EXPERTS
If you were trying to promote the idea of e-government, encouraging people to trust the internet to cope with the vital services provided by local government, you might decide the best way would be to invite someone who knows a little about the subject to endorse the idea. So who did Connecting Somerset ask to be the celeb force for the big boradband push in the county? Erm, Michael Eavis. After the fiasco of 2004's Glastonbury sales, he's not the man that we would have approached to try and persuade people that electronic tax-shifting is a safe idea...
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