THE MUSIC INDUSTRY: IT'S NOW JUST A BILLBOARD

What does music mean to you? Emotion, love, sadness, hearts, flowers, going la la la and giggling? You might want to look away now, then, as Toyota have launched a record label as part of a marketing write-off for the launch of its new American model, the Scion. Yep, music is now so debased, it's reduced to being little more than a way of flogging a few extra cars - they've even cut out the pretence of just using the music as a soundtrack to adverts (or "Moby" as it was known). Now, there's no way of even pretending to have any dignity. The whole existence of the records - initially from Dakah Hip Hop Orchestra - will be to sell vehicles.

And what vehicles. Meet the Toyota Scion:



Ugly, boxy, way too large and ruinious to the environment. It should fit in with being an RIAA member just fine.

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