ULSTER SUCKS UP JUICE

Liverpool's once-proud indie/alt station Juice shows some hope of returning to former glories with Ulster TV taking control of the station.

Juice has had a bumpy ride - originally launched as Crash, before management double-dealing led to takeover and name change with the format being marched onwards towards the Top 40 mulch it was intended to provide an alternative to; In 2003, Forever broadcasting sold a Brighton sister station back to its old owners (they've kept the name, but improved the output) and the Liverpool network to Absolute Radio. Now Absolute has been bought out by former partner Ulster, who have stated their intention to make their local radio portfolio seem more local than it currently does - a glimmer of hope that Juice might start to play the local scene, instead of just paying lip-service to it.

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