KISS LOOKS TO STAR DJS
Radio station hires djs isn't, perhaps, the most surprising headline, but Kiss' hiring of Carl Cox and Armin Van Buren is significant: a fairly hefty declaration of intent from EMAP that it intends to try and win respect back for the network.
On the other hand:
Kiss is also placing greater emphasis on listener interaction - with parts of the schedule opened up to allow listeners to shape playlists by rating tracks and choosing what is played next via real-time voting on the Kiss website.
So, junior choice with a few premium-rate phoneline knobs on, then.
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