Wednesday, October 25, 2006

Guardian Media takes it radio mainstream

Some interesting tweaking going on at the Guardian's radio operations. The cheese-tastic Q96 in Scotland is reworking itself into a classic rock station Rock Radio ("the country's first", apparently) while Smooth has asked Ofcom if it can stop being "a jazz, blues and R'n'B station" and become "easy-listening" for the over-50s instead.

Those of you whose memories are unclouded by doing sex and drinking liquid drugs will recall that Smooth used to be Jazz FM until it changed its name; this represents a final stage in hurling off the very music which won it its licence in the first place.


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