Hard-Fi keep Londoners hailing, healthy

We're not sure that, while it's obviously great that Hard-Fi are fronting a campaign to try and persuade people to stick to proper taxis during the festive season, who the campaign is aimed at.

After all, if the danger of being driven down a side street and raped or murdered isn't enough to put you off getting into some rusty old car driven by a sweating no-mark, is it likely "Richard Archer told me not to" is going to change your mind?

Anyway: if you're in London, and text HOME to 60835, you'll apparently be texted back with a list of proper cabs in the area.

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