Bon Jovi has a red cow

Jon Bon Jovi out of the Bon Jovis is flicking his legal muscles in the direction of MiJovi energy drink, claiming that the company is trading off his name.

Marcos Carrington, who flogs the kick-in-a-tin, maintains that the drink is named after his girlfriend, who is called Jovita. But then maybe he just tapped off with her so he could steal a portion of Bon Jovi's name. Presumably if he'd been dating a girl called Rose, we'd be seeing Axl wielding a lawsuit.

Besides, why would anyone want to append Bon Jovi's name to an oversweet concoction that is intended to make your heart race a little but actually just winds up leaving you feeling a bit shaky and empty... oh...