Wednesday, October 03, 2007

Microsoft announces slightly different versions of music player

You'll probably have missed the churning excitement surrounding the launch of slightly different Zune players, unless, of course, you're one of those poor souls whose thankless task it is to hang around webpages like this one posting comments about how great your Zune is.

Still, there'd be no sense in getting too excited anyway because, whereas Apple announce a product as it hits the shops (in the US at least), Microsoft have revealed the player but won't actually put them into anyone's hands until mid-November. Presumably this is the allow the sense of mild disappointment to ferment. Oh, and there's no word at all about when, or if, they'll come to Europe.

The new machines have managed to take the hand-whittled iPod look of the old one and turn it into something even less attractive. They're not unusably bad, but sat next to an iPod, they have the air of something that might have been rustled up by a Soviet-era Russian company attempting to compete, like the chunky world-band radios and binoculars that you used to find for sale in the Sunday People classifieds.

In a bid to add some sparkle to the proceedings, Bill Gates popped up:

"Twenty years ago we bet the company on an integrated productivity suite of word processing, spreadsheets and presentations, and we changed the way people work," Bill Gates said at the launch.

"Today we're making big bets on games, music, video and connecting these entertainment experiences to help change the way people play,"

Yes. The Zune: The Excel Spreadhseet of the mp3 player market.


3 comments:

Duncan said...

Ah, a Zune post. I believe that's my cue to go on the defensive, as has become traditional.

Pity you didn't mention the fact that Zune 1.0 owners are getting all the upgrades absolutely free on their players as a firmware upgrade.

Wireless syncing - yay!

Shame there's no sign of them in Europe yet though, agreed.

simon h b said...

I know you love your Zune, Duncan, and there's no need to be defensive. I've got a Rio somewhere.

But don't you think it's kind of funny that MS miss the goal so often? They've got these video-enabled devices, and the promo shots feature... screens full of text.

CarsmileSteve said...

surely it's the MS Publisher of the mp3 market ;)

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