Monday, April 14, 2008

Listening online

It's based only on American operations, but there's an interesting statistic tucked into JP Morgan's report on web radio audiences [pdf]: increasingly, offline stations' share of online listening is growing: 45%, roughly, of all online radio listening is done at a site owned by a terrestrial broadcaster. Good news, GCap Global: maybe those brands are worth something after all...

No comments:

Post a Comment

As a general rule, posts will only be deleted if they reek of spam.