Another day of Gordon spuming over Guy Ritchie this morning, I'm afraid, as the only man in the world excited about Sherlock Holmes delivers another advert for the movie:
Over a whisky at the London bar, Guy was bursting with excitement as he told me about the new-look Sherlock.
And it wasn't just alcohol fuelling his enthusiasm, the new blockbuster version of Sir Arthur Conan Doyle's super-sleuth is a roaring success.
Still, Gordon's not so foolish as to offer a hostage-to-fortune in his piece, is he?
I saw it before last night's premiere and it's a belter, sure to be one of the biggest box office hits of the year following its UK release on Boxing Day.
Still, Gordon does at least get an awkward photo and a hoyhoy caption out of it: