Saturday, January 14, 2012

Gordon in the morning: Those who fail to learn from Michael Jackson tribute concerts are doomed to repeat it

There's nothing wrong with the idea of a tribute concert from Amy Winehouse. There's nothing wrong with staging it to raise money for the uh, you know, that charity thing.

But surely people have learned by now that the way to destroy an event is to oversell it before it's organised?

THE Amy Winehouse tribute concert later this year is taking shape.
[...]
Mitch is talking to TV companies about airing the show and is considering making it pay-per-view, so it makes as much cash as possible.

[A source said] "Big artists will be booked from both sides of the Atlantic so people will want to see it. It will be a huge event."
I hope it is a huge event; I hope it does raise loads of money. But surely we can all agree that this sort of trumpeting before anything is signed runs the risk of over-hyping expectations and can end up with what would be a great event looking like a shadow of the early promise. Nobody wants that.


4 comments:

Anonymous said...

"Mitch is talking to TV companies about airing the show and is considering making it pay-per-view, so it makes as much cash as possible."
What happened to all the cash that the reissue of Back to Black created? Or how about the profits from the cobbled together collection?
Is everyone OK with giving cash to a unestablished charity? They've already done one refund...

simon h b said...

Whatever problems there may be with the thinking behind it, and the methods used for raising money, the Amy Winehouse Foundation is a properly-established charity:
http://www.charitycommission.gov.uk/Showcharity/RegisterOfCharities/CharityFramework.aspx?RegisteredCharityNumber=1143740&SubsidiaryNumber=0

Charitable objects
TO SUPPORT CHARITIES AND ORGANISATIONS UNDERTAKING CHARITABLE ACTIVITIES IN BOTH THE UNITED KINGDOM AND ABROAD WHO PROVIDE HELP, SUPPORT OR CARE FOR YOUNG PEOPLE, ESPECIALLY, BUT NOT EXCLUSIVELY THOSE WHO ARE IN NEED BY REASON OF ILL HEALTH, DISABILITY, FINANCIAL DISADVANTAGE OR ADDICTION.

Anonymous said...

Fair nuff, but until we all see some evidence of it doing good, I'll give my money to more deserving & proven cases.

simon h b said...

I think that's a fair position to take.

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