Gordon in the morning: Who really won the Superbowl?

Not Madonna, who managed to be upstaged by MIA's finger.

Not MIA, who clearly thought she was subverting something; a bit like a seaside donkey pooping on the prom forgetting he's still carrying a tourist from the ghost train to the gift shop.

No, Gordon reveals the real winner of Superbowl Sunday:

Rock hero Justin Hawkins from The Darkness was given a 90-second slot during half time in a Samsung advert for the new Galaxy phone.

He appeared on screen in a pink and white jumpsuit. As his guitar dropped from the sky he sang I Believe In A Thing Called Love. Downloads of the song have gone through the roof since.

The Darkness. Number one in the "American rock charts*". In 2012.

I don't think anyone would have bet on that happening this time last year.

* - I suspect this claim is intentionally vague.