Alesha Dixon has released a perfume (surely we've used up all possible smells of toilet water by now?). Fair enough, but not sure about the Manchester Evening News claim here:
Pop star Alesha Dixon launches new perfume at Trafford CentreThe Trafford Centre bit is fair enough, but... is she a pop star?
Her last album was three and a half years ago, and got to the giddy heights of, erm, 84. She hasn't troubled the Top 10 singles list since Breathe Slow back in 2009.
Fair enough, she was a pop star once, but not for the best part of half a decade. And I doubt if even the most generous perfume company would be launching a brand off the back of The Boy Does Nothing so late on.
But then 'Game show judge launches perfume' isn't quite such a compelling headline, is it?