Tuesday, September 09, 2014

What is Emeli Sande up to these days?

In 2013 Emeli Sande would appear singing as soon as three or more people gathered, like a Magic FM version of the riot act.

This year, she's been quieter.

So, what's she up to these days?

Erm... she appears to have become the Arthur Daley of music, flogging cars down by the Thames:

Emeli Sandé performed at a secret location on the River Thames tonight (September 8), helping to unveil the [new car].

The singer played a 45-minute set, including a song titled 'Feels Like' which she created especially for the launch of the new vehicle.
But I know what you're wondering now - was there some sort of half-arsed social media campaign to launch the new car?
Using #FEELXE, the public shared words, pictures, sounds and films through Twitter, Facebook and Instagram.
Actually, it looks like mostly "the public" here means 'car dealerships, motoring journalists and PR people', but even DigitalSpy is struggling to find anything to say about it. That line is just 'there was a hashtag', isn't it?

The car is expensive. Part of what you're paying for is the cost of the sing-song by the Thames. But there was a hashtag.

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