1Xtra ticket sale falls apart

You would have hoped that the BBC would have enough tech savvy to avoid a 'ticket sale fail', but...

Two hours ago they put their Liverpool 1Xtra tickets on sale:

🚨🚨🚨#1xtraLive tickets are now ON SALE to see @Stormzy1 @duttypaul &more

Don't miss out ➡️ https://t.co/hRGbBipRws pic.twitter.com/aLw6Wdc8Qy

— BBC Radio 1Xtra (@1Xtra) September 5, 2016

And the system fell over almost instantly:

We are currently having a few technical issues with the #1xtraLive ticket website. We are working to solve the problem as quickly as we can!

— BBC Radio 1Xtra (@1Xtra) September 5, 2016

So they pulled the sale:

⚠️ Due to this we are suspending sales until the issue has been fully resolved. We'll let you know when the tickets are available again 2/2

— BBC Radio 1Xtra (@1Xtra) September 5, 2016

Trouble is... they'd already been on sale sort-of long enough to cause problems:

@1Xtra if money has been taken out of my bank does that mean I already have my tickets ?

— clare (@ClareW25) September 5, 2016

And that really needed a clear answer. But all it got was this:

@ClareW25 We can't tell you how sorry we are for these issues 😥 We'll have answers tomorrow when #1xtraLive tickets will be back on sale

— BBC Radio 1Xtra (@1Xtra) September 5, 2016

- which doesn't really answer the 'you have taken my money, have I got tickets' question.

And, unsurprisingly, people are pissed off with not just the flop, but the lack of any real clarity about what's going on:

@1Xtra how you going to put them back on sale when people don't even have the tickets and have basically been robbed 😂

— Gem (@Gemhickey) September 5, 2016

The BBC is struggling to keep an audience with younger people. This isn't the way to build that trust.