Bring me the head of Bill O'Reilly (but not with the face looking at me)

Fox News chief honker Bill O'Reilly has a habit of upsetting people - a side effect of having a mouth designed to spout out barely-considered cant. Last year, he got into a battle of wits with Nas - imagine two rhinos charging at each other, but without the political sophistication.

Now, the East Coast Avengers have released a record calling for O'Reilly to be murdered.

However, you don't perhaps need to be a Fox News contributor to feel a little uneasy at the call to Kill Bill O'Reilly. Isn't that rather playing into his hands?