GENNARO CASTALDO WATCH

After a busy week, you would have thought auto-opinionater Gennaro Castaldo would have wanted to take some time off and go and stick his press cuttings in a big book with "My Press Cuttings" pasted to the front of it.

But, no, for in Croydon, Vanessa Layton-McIntosh (apparently someone off of Big Brother) has decided to release a single. And, of course, that means there are records to sell. And Gennaro can't let a record-selling opportunity go by. He shouts his opinions into South London:

"Her success will really depend on the quality of the song. Big Brother is a huge show and does have a big fan base but it's whether they can accept Vanessa as a serious musical artist.

"If she's going down the catchy pop song route then that's more commercially viable whereas doing rhythm and blues is quite courageous because there's a lot of competition.

"Undoubtedly she'll get a lot of coverage for her first single because of her connection with Big Brother, but whether she can turn from being a novelty into being a proper singer we'll have to wait and see."

In other words: If she does a good song, it might sell a lot, because she was on a popular TV programme. Singing popular music might help, because that's more popular. Because she was on a popular TV show, she will get attention but really... who knows?

We wish we could do insight like that.

music vanessa layton-mcintosh big brother gennaro castaldo