Scottish dumps Virgin

SMG is reported to be looking to spin off Virgin Radio into a stand-or-fall-alone company, allowing it to concentrate on its television assets instead. And, erm, its advertising billboard company, Primesight, which it had been going to sell but has now decided it won't.

We're not even going to try and ponder what sort of business plan thinks that a radio franchise is a less-good fit for a TV operation than a bunch of men with pots of paste and ladders, especially as the lines between the media are getting blurred more and more each day. But we expect SMG have thought it all through.