Jack White taunts journalists

Jack White has suggested that music journalists are inherently lazy bums who just copy stuff without thinking, according to an interview NME.com have cut-and-pasted from elsewhere on the web:

"I'd say 90 per cent of what they get is from the press release. We have fun putting things in there - like in the press release for 'Elephant', somebody inserted a joke about how none of our studio equipment was made after 1963.

"Before you knew it, people thought we wouldn't touch a piece of equipment unless it's 60 years old or something! It gets to the point where you're answering questions based on a joke somebody made."

Hmm. Which is all well and good, but isn't it a bit rich to be putting plausible-sounding fibs in your official press handouts and then complaining when people believe them? It's not like the idea of White only using old equipment is so outlandish, given his track record and the existence of a school of thought that music sounded better when it was all amps and analogue; it's not as if they claimed, say, Paris Hilton was doing backing vocals and everyone fell for it.

White carried on:

"Anytime I pick up a music magazine, I assume 90 per cent of it is incorrect, so I make up my own things to believe.

"Everyone knows the phrase 'Don't believe everything you read,' but how many people actually practice it?"

Or possibly he said "I love wearing frilly knickers, but the strapping beforehand really chaffes."