Sorry, did I just call them the Kerrang Awards? I forgot the sponsor's name, didn't I? Let's try that again...
The Horrible Energy Drink Kerrang Awards winners in full are:
Best British Newcomer: Rise To RemainThe best single prize was sponsored by Red Stripe, which makes me wonder if they've ever tried mixing the Relentless Energy Drink with Red Stripe. Just to see what would happen.
Nominees: Deaf Havana, General Fiasco, Out Of Sight, Rise To Remain, and Throats.
Best International Newcomer: Trash Talk
Nominees: Dommin, Framing Hanley, Halestorm, The Swellers, and Trash Talk.
Best Single (Presented By Red Stripe): You Me At Six - Liquid Conference
Nominees: Avenged Sevenfold - Nightmare, The Blackout - Save Ourselves (The Warning), Four Year Strong - Wasting Time (Eternal Summer), Slipknot - Snuff, and You Me At Six - Liquid Confidence.
Best Video (Presented By Young Minds): Biffy Clyro - The Captain
Nominees: 30 Seconds To Mars - Kings And Queens, Biffy Clyro - The Captain, Cancer Bats - Sabotage, Lostprophets - It's Not The End Of The World (But I Can See It From Here), and Paramore - Brick By Boring Brick.
Best Album: Paramore - Brand New Eyes
Nominees: 30 Seconds To Mars - This Is War, Biffy Clyro - Only Revolutions, Bullet For My Valentine - Fever, Paramore - Brand New Eyes, and You Me At Six - Hold Me Down.
Best Live Band: Bullet For My Valentine
Nominees: 30 Seconds To Mars, Bullet For My Valentine, Green Day, Paramore, and Skindred.
Best International Band: 30 Seconds To Mars
Nominees: 30 Seconds To Mars, Avenged Sevenfold, Green Day, Metallica, and Paramore.
Best British Band (Presented By Fender): Bullet For My Valentine
Nominees: Bullet For My Valentine, Enter Shikari, The King Blues, Lostprophets, and You Me At Six.
The No Half Measures Award (Presented By Relentless Energy Drink): Frank Turner
The Classic Songwriter Award: Lostprophets
The Kerrang! Inspiration Award (Presented By HMV): Rammstein
The Kerrang! Services To Metal Award: Paul Gray
The Kerrang! Icon Award (Presented By Orange Amplification): Ronnie James Dio
The Kerrang! Hall Of Fame Award: Motley Crue
Perhaps the idea behind getting an energy drink as a sponsor was a subtle jibe at a scene that is in desperate need of a pick-me-up. The police are now using the phrase "and the prize goes to 30 Seconds To Mars" instead of "move along now, nothing to see", as it's far more effective at breaking up a crowd.