Friday, September 02, 2011

Gordon in the morning: The Leona Lewis log-roll

What's that, Gordon? Leona Lewis is performing her new single on Red Or Black this Saturday? Remind me, who is the force behind this latest revival of You Bet?

Simon Cowell's new ITV1 gameshow Red Or Black
Ah yes. Simon Cowell. And who is funding the performance?
Leona has hired Kylie's creative director William Baker to mastermind the performance after being given a £100,000 budget by her label bosses.
Her label bosses. And, remind me again: what label is she on?
Syco
Ah, yes. ITV used to be a public service broadcaster; nowadays it seems to be little more than a sandbox for Simon Cowell.


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