Times are tough for selling physical products in the music industry, so I suppose you've got to be impressed at Rihanna offering a copy of her CD which costs $250.
She does throw some stuff in to sweeten the deal:
The Diamonds Executive Platinum Box edition includes a copy of the album, a 2GB credit card-style USB, a unisex T-shirt with a Michael Muller photo printed on, and seven art print 12x15 lithographs.Some stickers, a t-shirt and - oooooh! a two gigabyte memory card. A whole two gig.
It will also contain three device adhesives featuring Rihanna's Unapologetic cover, logo and image, seven laptop stickers, a vinyl featuring remixes of her single 'Diamonds' and a View-Master containing 3D images depicting her style transformation.
Okay, I'll admit the idea of a Viewmaster is quite a nice idea, but they only cost a tenner. An eight track edition - that might have been a move.