Showing posts with label mastercard. Show all posts
Showing posts with label mastercard. Show all posts

Friday, February 17, 2012

Gordon in the morning: Look busy, the boss is in

Today, Rupert Murdoch will be popping in to either reassure Sun hacks that those of them who don't go to prison will be safe, or to rip out the toilets and lightbulbs before putting the place on the market.

What will Gordon be able to show him when the person translating Murdoch into human asks "what did you do for today's paper"?

A bit that appears to exist for no other reason than plugging Mastercard:

EVEN over in LA, Jessie J can't take her mind off Tuesday's Brits.

The singer, nominated for Best Breakthrough, Best Single for Price Tag and Best Female, couldn't help but dress up as the logo of event sponsors Mastercard.
Handing out free advertising to large companies - are you sure that's the sort of thing that will impress Rupert?


Monday, March 07, 2011

IFPI comes up with plan b (or, more like it, plan z) to "end piracy"

The IFPI - which is the RIAA pretending to be an international body - has come up with a new plan which it reckons will bring about an end to online music piracy.

This time, it's going to get British police and the credit card companies to do the job for it.

The idea is that it'll find a website which is flogging tracks online; details will be passed to the police; public money will be spent investigating the sites and, if the police agree there's something dodgy going on, Mastercard and Visa will be alerted and they'll stop processing payments for the site.

The idea of targeting people who are selling tracks they don't own online is a fair one - there's a clear difference between people who share music out of love of music, and people who sell things that aren't theirs out of love of money.

Mind you, anyone who can get past that rubbish Verified By Visa "security" box probably deserves to download half the internet as a reward anyway.

It's unlikely the scheme will be a success - it's being run through City Of London police who are unlikely to do more than scratch the surface of the problem; there are other ways to make money online than just taking credit card details and this won't have an effect on sharing where no money is changing hands - which seems to be most cases. But at least the IFPI are mounting their Quixotic efforts against people who are diverting money that might otherwise have been spent on official products.


Tuesday, January 19, 2010

Brits 2010: Did you know...?

The official Brits site has got a little widget on the front page which dispenses "BRITs Facts" - small gobbets of truth from the thirty years of British music covered by their remit.

Not quite sure what the qualification for being the sort of fact we're supposed to be celebrating is, though. This was beaming out a couple of moments ago when I visited:

Ah, yes. How better than to promote the UK as a cultural powerhouse than by reminding everyone about the time one of the nation's veteran artists was caught waving his cock about in a public toilet. I look forward to the factlet about Boy George and the rent boy in his bedroom.

While on the Brits site, there's this lovely bit of over-excitement:

Preserving The BRIT Awards status as one of the most inspiring and exciting events in music across the globe, The BRIT Awards 2010 will...

Can you guess what? What would help 'preserve' that status, the thing that (apparently) makes people feel inspired and excited by watching people getting prizes?
... will celebrate its 12 year partnership with sponsors MasterCard, maintaining the brands strong relationship with music and helping the music industry nurture home grown talent.

Oh, yes - acknowledging that it's been underwritten by the banking system for twelve long years. I know for a fact in Ohio, people speak of little else - "Did you hear that the Brit music awards is sponsored by a credit-card company? Why, I wish we had a music awards that could at least generate some interest from Diners Club at the very least..."


Monday, July 30, 2007

Integrity is priceless. For everything else, there's MasterCard

MasterCard - we still call them Access, to be honest - asked M Ward if they could use one of his tunes on an advert.

Their offer was declined.

So Mastercard went off and made a carbon copy. Ward, of course, isn't happy:

to avoid confusion re: mastercard/europe

Mastercard was denied permission by M. Ward to use his version of Daniel Johnston's "TO GO HOME" - so Mastercard found some anonymous musicians to re-record the song. Neither M. Ward nor the musicians that appeared on his version have any involvement in this recording or the commercial.

You can't put a price on it, can you?

Oddly, Mastercard happily blocked payments going to AllofMP3.com because it respects artist's rights. Sometimes.