Rav Singh: showbusiness journo or spokesperson?

Is it us, or is this item from Rav's showbiz column in today's News of the World so slight as to suggest there must be some other reason that a gossip-journalist's impetus for its inclusion:

WATCH out for new club Studio 4 in Covent Garden, London. The venue was once home to the legendary Browns Nightclub.

The opening is in a few weeks...watch this space.

We've got a fridge we need to sell... do you reckon we could get Rav to include an advert for that in next week's paper?