One of the poorer decisions the Brits organisers have made in recent years - besides 'let's do it next year, yes? With the same shortlists?' - was locking in James Corden as host for years and years and years.
To be fair, they are sticking with the pledge and bringing him back to die painfully on ITV for a couple of hours. Which is fascinating, given how the rest of the music industry will dump contracts at the first sniff of underperformance.
It's good news for Gordon, though, who - you'll recall - clutched his sides with delight at Corden's bon mots.
Gordon and Corden caught up at the Brits launch, where James took the chance to show off his musical chops:
He said at the nominations bash: "Damon is a shining light in British culture so I always get slightly starstruck.There hasn't been a more important band than Blur? I mean, I like Blur. Like most people, I've stood in a draughty Polytechnic hall thinking "if he brings that sodding speakerstack down on our heads, I'm not going to be happy" and have enjoyed their work ever since. I wouldn't even argue against the idea that they've been a significant band. I don't begrudge the prize they're being given in order to get a couple of songs from them to close the show.
"It will be an honour to be in the same room as him.
"Blur winning their Outstanding Contribution award will be special.
"There hasn't been a more important band."
But there hasn't ever been a more important band? It's a bit like thinking that Stephen Fry is the greatest public intellectual of our times.