I can see that in these difficult times for the music industry, you might need to explore every avenue to make a few extra quid.
But did nobody at team Rihanna think through the message this sends out?
She's already got the red-hot hair - and now Rihanna has revealed her sizzling figure in her latest racy video."My biggest fans will have gorged themselves on snacks." Hmmm.
The 22-year-old Bajan beauty donned shocking pink PVC stockings and an electric blue frilled body for her new collaboration with David Guetta.
There's a spicy twist to the song too - only people who munch Doritos get to feast their eyes on the promo.
Is it a good idea to get your fans to gobble packet after packet of fatty food and then writhe around in skintight PVC? There's going to be lawsuits.